What You Need to Know About Instagram TV (IGTV)

Reading Time: 4 minutes   On 20th June 2018, Instagram launched Instagram TV.  Previously video content on Instagram was limited to a maximum of 60 seconds in feeds, and 10 seconds per Stories frame. IGTV videos can be up to an hour. How to Access IGTV When logged in to Instagram, tap the search icon along the bottom to… Read more

Social Media Updates 2020

Reading Time: 30 minutes The only thing that is constant, is change – particularly when it comes to social media. Every week I review a number of websites so that I can share all the changes in a weekly email newsletter, and update this blog post. They include new features, retired features, brand refreshes, financial reporting, algorithm updates and… Read more

Do you know what information you are sharing with your LinkedIn network?

Reading Time: 4 minutes   Understanding the privacy and settings of your LinkedIn profile brings a new level of confidence to using the platform. It is worth reviewing all the account preferences, visibility, communiations and data privacy settings on your profile, but there’s a few I think you need to be specifically aware of when using LinkedIn. 1) Sharing updates… Read more

How to Create Meaningful Engagement on LinkedIn

Reading Time: 7 minutes This article first appeared on Social Media Examiner.   Want to create deeper relationships with people on LinkedIn? Wondering how to encourage purposeful conversations with the people in your LinkedIn network? In this article, you’ll discover three tips to spark conversation on LinkedIn via connection requests and feed posts. #1: Compose Conversational LinkedIn Connection Requests… Read more

How to Encourage Employees to Share Your LinkedIn Content: 4 Tips

Reading Time: 8 minutes This article first appeared on Social Media Examiner.   Need more visibility on LinkedIn? Wondering how to get employees involved with your LinkedIn content strategy? In this article, you’ll discover four ways to help your employees share more company content with their personal networks on LinkedIn. Why Encourage Employees to Share Company Content on Your… Read more

8 Ways to Use the LinkedIn Mobile App for Business

Reading Time: 10 minutes   This article first appeared on Social Media Examiner. Do you use the LinkedIn app? Wondering how to get more done for your business using the app? In this article, you’ll discover eight ways to maximize productivity with the LinkedIn mobile app. #1: Get More Characters in Your LinkedIn Headline via the Mobile App Whenever… Read more