How to use social media when you’re attending an event

Reading Time: 1 minuteGuest blog for Social Media Week Bristol   When you’ve decided to invest your time in attending an event, it’s important to maximise every opportunity you can to get the most out of it. For starters, why not let your network know that you’ve booked your place. Immediately you will get recognised for your commitment… Read more

How to write a great marketing plan

Reading Time: 1 minuteWriting a marketing plan is often overlooked because it seems a simple task. I spoke to Molly Raycraft at B2B Marketing about why it requires more than a half-hearted effort. When it comes to planning, Luan Wise is somewhat of an anomaly – in that she actually enjoys it. “It’s my favourite part of marketing… Read more

How to use awareness days for great social media content

Reading Time: 2 minutesAwareness days, weeks or months are set up by individuals and organisations to mark an occasion or to raise money for a charity/cause. There’s an awareness day for anything and everything you could possibly think of (and many you could not even imagine), from health campaigns and celebrating key people in history to anything food… Read more

How to use Facebook Groups to grow your business

Reading Time: 5 minutesThere are four key elements to Facebook: a personal profile, a business page, Groups and Messenger. While Facebook Pages allow you to post content to keep your audience interested in your business, to successfully grow your business on Facebook you should also take a look at Facebook Groups. More than 1 billion people use Groups… Read more

What is LinkedIn Learning?

Reading Time: 3 minutesI’m so proud to be a course instructor for LinkedIn Learning. I spent much of 2016 working on my first course, Social Media Marketing ROI, which was published in January 2017. I now have seven courses in the library which can be accessed if you have a LinkedIn Premium account. You might find that your… Read more

#SheMeansBusiness 2019

Reading Time: 3 minutesI am proud to be one of the UK accredited trainers for the #SheMeansBusiness campaign. 2019 is my second year supporting the campaign to provide training to women in business. To kick-off the 2019 programme of events I hosted a networking breakfast to celebrate International Women’s Day…     Women in business across Gloucestershire came… Read more