TikTok has announced a range of updates to streamline the use of its various ad tools at its TikTok World 2024 event, including updates to its AI creative tools, improved ad automation options, new ad types, and more. Continue reading
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TikTok Adds Floating Player on Desktop To Facilitate Expanded Viewing
Here’s a small, but handy update for TikTok users. The platform has added a new floating player option, which enables you to keep watching TikTok videos on your desktop PC while switching to other tabs. Continue reading
TikTok Will Now Label Content Created by External AI Tools
TikTok’s implementing additional generative AI transparency measures, including new labels on content that’s been modified by AI via external tools, and new media literacy resources to help users better understand how generative AI is being used and misused on the...
TikTok Will Automatically Label AI-Generated Content Created on Platforms Like DALL·E 3
TikTok is starting to automatically label AI-generated content that was made on other platforms, the company announced. With this change, if a creator posts content on TikTok that was created with a service like OpenAI’s DALL·E 3, it will automatically have an...
TikTok Establishes New Licensing Agreement With Universal Music
Finally, some good news for TikTok. Amid EU investigations, and the forced sell-off in the U.S., TikTok has announced that it’s come to terms with Universal Music Group (U.M.G.) on a new multi-dimensional licensing agreement. Continue reading
TikTok Shuts Down ‘TikTok Lite’ Rewards Program
While the U.S. Government has approved the TikTok sell-off bill, the company is also facing new challenges in Europe, with E.U. officials recently launching an investigation into TikTok’s latest initiative, which sees users in some regions getting paid based on how...
TikTok Shop Expands its Secondhand Luxury Fashion Offering to the UK
TikTok Shop, TikTok’s social commerce marketplace, is launching a secondhand luxury category in the U.K., putting it in closer competition with The RealReal, Vestiaire Collective, Depop, Poshmark, and Mercari, among others. Continue reading
TikTok to Take on Instagram with Photo App
TikTok is to take on social media rival, Instagram, by launching a photo-sharing app.The company said it was working on a "dedicated space" for images and text. Continue reading
TikTok is Bringing its Dedicated STEM Feed to Europe
As TikTok continues to face increased pressure in the U.S. and the U.K., the company is signaling its commitment to fostering educational content on its app. The company announced on Tuesday that it’s expanding its dedicated STEM feed across Europe, starting in the...
TikTok Adds New Influencer Audio Clips to Its Commercial Sounds Library
TikTok has added some new elements to its “Sounds for Business” audio library, with extra audio clips from a range of TikTok influencers, which are free to use for advertisers in the app. Continue reading