TikTok has implemented some new restrictions on ads targeted at teens in the app, while it’s also adding more data controls, and updated disclosure elements, in order to improve transparency within its ad targeting process.
TikTok Provides an Overview of Its New Brand Consideration Ads
Source: Social Media Today TikTok recently launched its new Brand Consideration ads, which enable advertisers to target different audience sub-segments based on where people are in the purchase journey. Continue reading