LinkedIn’s announced some new technical updates for its ad tools, including a new Conversions API, improved website actions tracking (via its Insight tag), and updates for Document Ads. Continue reading
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How Meta Is Planning for Elections in 2024
Next year, more than two billion people will head to the polls in elections across some of the world’s biggest democracies, including the United States, India, Indonesia, Mexico and the European Union. Over many years, Meta has developed a comprehensive approach for...
X is Bringing Post Headlines Back to Link Previews In-Stream
Some news for social media managers, with Elon Musk announcing that, soon, URL previews on X will include the post headline once again. Continue reading
Instagram Will Now Enable All Users to Download Publicly Posted Reels Clips
Instagram has announced that all users can now download publicly posted Reels in the app, after initially rolling out the option to U.S. users back in June. Continue reading
TikTok Adds New Conversational UI to Help Guide its Algorithms on Your Preferences
The impact of ChatGPT extends beyond the interface itself, with a growing number of platforms now looking to integrate more conversational UI elements into their systems, in order to align with evolving habitual trends, which many now see as the future. Continue...
Snapchat Tests New Ad-Free Subscription Tier for Snapchat+
As expected, more social platforms are now looking to provide higher-priced, ad-free subscription offerings, as a means to align with evolving data privacy regulations in the E.U. , while also testing the waters on just how many people might be willing to pay for an...
X Adds New Job Search Element To Highlight Roles Posted by Companies
Amid the latest controversy surrounding X, and the political commentary of its owner, the platform continues to roll out tweaks and updates, including a new job search feature, which provides a simple way to search through all the roles currently listed by...
TikTok Adds Metrics To Provide Further Insight Into How Ads Drive Conversion
TikTok’s looking to provide more insight into the actual impact of TikTok ads on conversion, by implementing a whole new measurement that will better link ad exposure to conversion activity. Continue reading
New Tools to Take Your Content Creation to the Next Level on the Instagram App
We’re always trying to build the best tools to help creators express their creativity, connect with their audiences and feel supported on our platform. Today we’re announcing a number of improvements to Reels, exciting new updates for feed photos & carousels,...
TikTok Adds In-Stream AR Effects Creation Flow, Enabling All Users To Create AR Experiences
TikTok’s launching a new AR effects creation option that’ll be built into the TikTok app itself, which will enable all users to create their own, custom AR effects and experiences, direct in stream. Continue reading