LinkedIn Expands Video Ads, AI Tools to Help B2B Marketers

Source: Social Media Today   LinkedIn will now enable third-party platforms to display its ID verification markers, as a means to expand identification to more web elements.   Continue reading

Source: Social Media Today   LinkedIn has announced a new expansion of its Wire video promotion offering, which enables brands to place their video ads alongside premium publisher content in the app.   Continue reading

Source: Social Media Today   LinkedIn’s expanding its top-of-feed news banner to more regions, as it looks to drive more topical engagement within the app.   Continue reading