Source: Social Media Today
LinkedIn hosted its first-ever presentation at NewFronts yesterday, where it primarily focused on the growth of video in the app, and new offerings that it’s introduced to help brands tap into this to maximize their marketing efforts.
Source: Social Media Today As video continues to gain traction among LinkedIn users, the platform has announced some new video ad options, including “First Impression Ads,” which offer more opportunity to grab attention, as well as expanded CTV Ads...
Source: Social Media Today LinkedIn’s adding some additional post analytics elements, in order to provide more insight into how your content is driving engagement and interaction in the app. Continue reading
Source: Social Media Today LinkedIn’s expanded its Ad Library database of all the ads that it’s hosted in the app, with a new Job Library segment, which provides the same oversight for its paid job listings. Continue reading