Source: Social Media Today
As video continues to gain traction among LinkedIn users, the platform has announced some new video ad options, including “First Impression Ads,” which offer more opportunity to grab attention, as well as expanded CTV Ads capabilities.
Source: Social Media Today LinkedIn’s adding some additional post analytics elements, in order to provide more insight into how your content is driving engagement and interaction in the app. Continue reading
Source: Social Media Today LinkedIn’s expanded its Ad Library database of all the ads that it’s hosted in the app, with a new Job Library segment, which provides the same oversight for its paid job listings. Continue reading
Source: Social Media Today LinkedIn’s looking to provide marketers with expanded insight into how their campaigns influence company purchases, with a new addition to its Revenue Attribution Report that will show how different people from a target company have...