Pinterest has announced some new features for advertisers, including improved campaign automation, customized background generation (powered by AI) and Promoted Pin collages to showcase related products. Continue reading
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Pinterest Expands its Creator Fund to Allow Founders
Pinterest announced today that it is evolving its Creator Inclusion Fund to now be called the Pinterest Inclusion Fund. Continue reading
Pinterest Expands Body Type Search to More Users and Verticals
After testing out its new AI-powered “Body Type Filters” over the past few months, Pinterest is now expanding the roll out of its “Body Type Ranges” search filter to searches for women’s fashion and wedding ideas, which will make it easier for Pinners to find matches...
Pinterest Adds New Collaboration Features to Business Manager
After previewing its upcoming Business Manager refresh at its “Pinterest Presents” event in September last year, Pinterest is now rolling out its latest updates to the app, which will make it easier to manage your Pin campaigns through collaboration with other staff....
Pinterest Announces a New Ad Deal with Google as it Approaches 500M MAUs
Pinterest announced a new ad deal with Google as the company aims to ramp up its ad revenue. Google is the social platform’s second third-party ad partner after Amazon signed a multiyear deal with Pinterest last year. Continue reading
Pinterest Expands Direct Links to More Ad Campaign Types
Pinterest has announced an expansion of its direct linking options, which will provide more opportunities for brands to drive more focused, direct traffic from their Pins and Pin ads. Continue reading
Pinterest Launches New Information and Education Hub for Creators
Pinterest has launched a new education platform for creators, which provides insights into how to make best use of Pins, how to monetize your on-platform presence, and more. Continue reading
Pinterest Unveils New Ad Tools and Creative Options at Pinterest Presents Event
Pinterest held its annual “Pinterest Presents” advertiser event today, in which it showcased a range of new ad products and display options, including Showcase ads, a new ad creation option, “Collages” for Pins, and more. Continue reading
Pinterest Adds New Body Type Matching to Improve the Diversity of its Discovery Tools
Pinterest is rolling out a new process that will enable users to find more images and examples that align with their body shape, via an AI-based system that identifies body shape, size, and form within images in order to increase representation across related feeds...
Pinterest Rolls Out New Teen Safety Features
Pinterest today introduced a series of new safety features aimed at better protecting teens using its service. The features — which include things like private profiles, more control over followers and message safety controls — are similar to those introduced on other...