TikTok has announced that it’s shutting down its original $1 billion Creator Fund and shifting the focus to its newer Creativity Program. Starting December 16 Continue reading
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YouTube to Test Generative AI Features, Including a Comments Summarizer and Conversational Tool
YouTube will begin to experiment with new generative AI features, the company announced. Continue reading
Facebook is Helping Creators Test Content and Earn Rewards
We’re announcing new ways for creators to test their content and understand performance to grow on Facebook. All of this is made possible in professional dashboard, our one-stop-shop for all creator resources. Continue reading
Threads Rolls Out New Updates, Including Improved Web Posting Options
Threads continues to roll out new updates, as it works to provide feature parity with X, and capitalize on rising interest. Continue reading
Instagram Adds Song Lyrics Display in Reels Clips
Instagram will now enable you to add song lyrics to Reels, as you already can in Stories, which will provide another music engagement option in the app. Continue reading
LinkedIn Launches New AI Summary Tools, Reaches 1B Members
LinkedIn has announced some new AI features, building on its growing suite of AI-powered options. Its latest tools, which will be made available to LinkedIn Premium subscribers only, are designed to help users make sense of their feed, job posts, etc. Continue...
Facebook and Instagram Launch Ad-free Subscription Tier in EU
Facebook and Instagram are launching subscriptions in most of Europe that will remove adverts from the platforms. Continue reading
TikTok Announces New Integration with Salesforce Marketing Cloud
TikTok has announced a new integration with Salesforce Marketing Cloud, which will enable TikTok advertisers to easily transfer the leads generated by their marketing campaigns directly to Salesforce, making it easier to action relevant data and insights. Continue...
LinkedIn Shares Monthly Active User Counts in EU as Part of DSA Compliance
One of the key benefits of the EU’s new DSA, at least from a broader reporting and transparency perspective, is that large social platforms operating within the EU region are now required to report their monthly active user numbers, which, for some, is the first time...
Instagram Expands Marketing API To Facilitate Product Tagging via Third Party Apps
Good news for social media managers, with Meta expanding the functionality of its Instagram Marketing API to enable third-party posting platforms to facilitate product tags for your promotions. Continue reading