After testing it out over the last few months, X has now rolled out its new reply sorting options for post reply stream, which will provide another way to focus your time and engagement in the app. Continue reading
TikTok’s still trying to get people to buy more things in the app, this time via a new integration with Amazon that’ll enable TikTok users to make an Amazon purchase in-stream, without having to tap through to the Amazon app or website. Continue reading
Instagram carousels are getting even bigger, with IG confirming that creators can now include up to 20 frames in a single carousel update. Continue reading
TikTok’s latest offering is capitalizing on the app’s ability to serve as a discovery engine for other media — something its users already take advantage of by sharing short clips of movies and TV shows. Continue reading
Just as Elon goes to battle against the broader ad industry, X is also looking to help users avoid ads entirely in the app, with those paying for X Premium+, its most expensive subscription package, now set to get a totally ad-free X experience. Continu reading
After launching sponsored newsletters for company pages last month, LinkedIn is now expanding this to newsletters created by other users in the app, so brands can now put their branding on popular newsletters created by thought leaders in their niche. Continue...
Your Instagram metrics are changing, because IG wants you to re-focus on reach instead of the traditional followers and likes. Continue reading
You may have missed this earlier in the year, so a quick reminder that Meta has now removed detailed targeting exclusions as an option for all new campaigns. Continue reading
The badges, first available to a limited number of companies, are a new way to establish trust in the app. Continue reading
TikTok has launched a new App Center for business users, which features a collection of TikTok tools, built by third-party developers, that can help small brands, specifically, maximize their performance in the app. Continue reading