LinkedIn Adds Lead Gen Objective To Boosted Posts

Source: Social Media Today   LinkedIn’s adding another element to its Thought Leader Ads, with businesses now also able to sponsor any member’s posts that include a link to a LinkedIn event.   Continue reading

Source: Social Media Today   LinkedIn’s expanding access to its AI-generated job summaries option for recruiters, which helps prospective employers ensure that the relevant key terms and skills are noted in your job ads, better aligning them with LinkedIn’s...

Source: Social Media Today   LinkedIn will now enable all users to create a newsletter, no matter how many followers they have in the app, while it’s also added a new option to help small businesses boost their in-app engagement.   Continue...