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As part of its broader effort to maximize inclusion, and ensure optimal freedom of representation on its platform, Twitter has announced a new #TwitterPrism initiative which is designed to help marketing partners integrate more inclusive approaches into their outreach...
Pinterest says that total travel searches across its platform are up 19% in 2021, compared to pre-pandemic levels in 2019, while at the same time, searches for specific destinations are down 14% over the same period. Continue reading
The Advertising Standards Authority (ASA) has teamed up with TikTok to reappraise creators and advertisers of the rules governing legal, decent, honest and truthful promotions. Nine TikTok creators have been enlisted for the awareness campaign, producing new videos...
Our decision to launch a localized version of LinkedIn in China in February 2014 was driven by our mission to connect the world's professionals to make them more productive and successful. We recognized that operating a localized version of LinkedIn in China would...
As it looks to evolve the use of its live-streaming option into eCommerce, as part of its broader monetization push, TikTok is adding a new control option for live broadcasters that will enable them to mute comments from individual viewers within streams for variable...
Twitter’s looking to expand its ad inventory with a new placement option, within the reply threads of tweets. Continue reading
Instagram is launching new tools aimed at addressing the needs of Live creators. Now, creators will be able to build up buzz for their upcoming Live by scheduling it up to 90 days in advance, then share the news across Instagram to alert their fans. It’s also...
Facebook has announced that it would start removing “severe sexualizing content” targeting public figures as part of a new update to its bullying and harassment policies. The policy changes also include coordinated harassment attacks against users. As part of this new...
Twitter plans to support Twitter Spaces creators through a new three-month accelerator program called the Twitter Spaces Spark Program. The Spark Program is designed to “discover and reward” around 150 Spaces creators with technical, financial, and marketing support....
Facebook’s looking to expand the usage of Reels ads by adding Reels ad placements into its Instagram Marketing API, which will essentially enable approved third-party platforms to facilitate Reels ads creation within their digital ads flow. Continue reading
Twitter has announced an update to its Carousel Ad format, while it’s also previewed some coming ad measurement and reach options as part of an overview of how it’s adapting to new changes to internet privacy, and ad targeting capacity as a result. Continue...
Facebook has announced that it will begin counting people who’ve not connected their Facebook and Instagram accounts in its Accounts Center as separate entities for ad purposes – i.e. if your accounts are not connected, Facebook will now assume that your Facebook and...