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Facebook has reached a multiyear agreement to pay French publishers for resharing their content on its platforms, it announced today. The social media giant said the licensing agreement with the Alliance of national and regional newspapers “means that people on...
As it continues to grapple with the impacts of Apple’s ATT update, which has limited the amount of user data available for advertising optimization, Facebook has today outlined its latest range of updates and changes designed to help marketers maximize their...
Facebook has been steadily rolling out updates to Facebook Groups aimed at giving admins better ways to manage and moderate their online communities. Recently, this has included a combination of product releases — like access to automated moderation aids and alerts...
Twitter has acquired London-based Sphere, which operates an eponymous groups chat app, the latest in a series of recent moves from the social network as it looks to aggressively broaden and improve its product offerings. Continue reading
Pinterest has been trying to reposition its business as a home to creators, not just a shopping inspiration site. Today, the company revealed its latest efforts on this front, which include more Snapchat and TikTok-inspired features, including a vertical video feed...
At a billion users and rising, TikTok’s influence is growing by the day, and with the holiday season fast approaching, many marketers are now looking at how they can utilize the reach of the platform to maximize their results in the period. Continue reading
As part of its broader shift towards video content, in order to maximize user engagement, Instagram is testing two new options that would further integrate its various video functions, following the merger of IGTV into its broader Instagram Video offering. Continue...
Looking to get a better handle on TikTok, and an understanding of the key trends and drivers of conversation and engagement in the app? This could help, TikTok has announced the launch of its inaugural ‘Discover List’, which highlights 50 of the most influential...
It’s been a long time coming, but finally, Instagram has announced that it’s adding image and video posting functionality from the desktop version of the platform as of October 21st, providing a more centralized way for social media managers to maintain their IG...
Instagram’s looking to provide more data for marketers with an update to its Insights element for business and creator profiles, which will give you more specific info on who’s engaging with your content – whether they follow your profile or not – as well as the total...
Instagram has announced a number of new features that will roll out this week across both the Instagram Feed and its TikTok competitor, Reels. The creator-focused additions will allow users to collaborate with one another, raise funds and make better use of music on...
Facebook already allows users to cross-post their Instagram Stories and Reels to Facebook. Now it’s testing a new feature that would see posts flowing in the other direction, too. The company recently rolled out an option that allows users to cross-post their Facebook...