Bringing the business of social media back to basics
There are lots of ‘how to’ books on social media, and no end of blogs, but there are few that address the fear that many people have about using social media – the fear of not really knowing what to do, and not wanting to get it wrong.
My aim with ‘Relax! It’s Only Social Media’ is to bring the business of social media back to basics: to compare the new with the traditional, to adopt a planned approach, and to ensure that you know how you can get results for your business.
Published in November 2016, and winner of an Indie National Excellence Award, this book stands the test of time with its practical approach to using social media for business.
The second revised edition is due for publication in 2023 and will feature exclusive findings from a research study in collaboration with Warwick Business School.
Who is this book for?
If you’re a marketer or a business owner, director, manager with responsibility for marketing, this book is for you. If you’re involved in customer service, recruitment or sales you will also find this helpful to your day-to-day role. You’ll probably be using social media already, but know you could be using it better.
Amazon Reviews
Praise for the first edition
The Second Edition has landed!
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