TikTok is now the go-to social network for more than a billion users, bringing it to the attention of 14 U.S. attorneys general, who recently announced they were suing the company over its negative impact on minors’ mental health, as well as for harvesting their data. A subsequent report indicated that the company’s own research backs this up.
TikTok Adds New Website Visitor Retargeting Options
Source: Social Media Today UPDATE: TikTok has informed SMT that this option is not live in TikTok Ads Manager, and has not been communicated to ad partners as yet. Continue reading