TikTok Will Enable Users to Divert Leads to Other Messaging Apps

Apr 30, 2025

Source: Social Media Today

 

TikTok’s added a new goal for its Promote ads, which is its own version of Meta’s “Boost” option, with brands now able to optimize for DMs from potential customers via third-party messaging apps, and not just the TikTok inbox.

 

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TikTok Adds Community Notes to Complement Fact-Checking

TikTok Adds Community Notes to Complement Fact-Checking

Source: Social Media Today   TikTok is the latest social app to jump on the crowd-sourced fact-checking shift, with the platform launching a live test of what it’s calling “Footnotes”, which are user-submitted contextual notes appended to posts.   Continue...

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