TikTok Partners with Nielsen to Track Cross-Media Ad Campaign Performance

Source: Techcrunch   TikTok is rolling out AI-powered Smart Keyword Filters to allow people to limit content they don’t want to see on their For You page, the company announced on Tuesday.   Continue reading    

Source: Techcrunch   TikTok announced on Tuesday that it’s officially launching TikTok for Artists, a new music insights platform that is designed to help artists build their careers. The official launch comes two months after TikTok was spotted testing the...

Source: Social Media Today   TikTok has announced a range of new ad options and tools at its fifth annual “TikTok World” event, including updated audience analytics, new AI-powered catalog ads, improved creator partnership insights, and more.   Continue...