As Twitter shoots itself in the foot with a rebrand this morning, TikTok has announced that it’s rolling out support for text posts. Although TikTok started off as a platform for short-form video, it later added support for images in an attempt to take on Instagram.
TikTok Provides an Overview of Its New Brand Consideration Ads
Source: Social Media Today TikTok recently launched its new Brand Consideration ads, which enable advertisers to target different audience sub-segments based on where people are in the purchase journey. Continue reading