TikTok’s looking to help marketers better connect the dots between the performance of their TikTok campaigns and their bottom line numbers, via a new partnership with TransUnion that’ll facilitate multi-touch attribution within TikTok campaigns.
TikTok Rolls Out New Accessibility Tools, Including AI-Generated ALT Text
Source: Techcrunch TikTok announced on Wednesday that it’s expanding its suite of accessibility tools by rolling out AI-generated ALT text for photos, a high-contrast mode, and support for device-level bold text preferences. Continue reading...