TikTok’s looking to solidify its connection with top creators, via the addition of a new Creator Effects funding program for top AR creators in the app, while it’s also expanding its Creativity Program, which provides direct funding for top-performing clips
TikTok Provides an Overview of Its New Brand Consideration Ads
Source: Social Media Today TikTok recently launched its new Brand Consideration ads, which enable advertisers to target different audience sub-segments based on where people are in the purchase journey. Continue reading