TikTok Adds More Options To Simplify Commerce Promotion

Mar 18, 2024

While a growing number of TikTok users are voicing their concerns about the app’s push to integrate in-stream shopping, and how it’s disrupting the user experience, TikTok remains focused on building out its in-app commerce elements, with new additions that will help more brands promote direct sales within the video feed.

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TikTok Shares a Range of Ad Updates at Its World Event

TikTok Shares a Range of Ad Updates at Its World Event

Source: Social Media Today   TikTok has announced a range of new ad options and tools at its fifth annual “TikTok World” event, including updated audience analytics, new AI-powered catalog ads, improved creator partnership insights, and more.   Continue...

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