Meta is rolling out a new update for Meta Business Suite (aka “Creator Studio,” aka “Business Manager”) which will enable you to connect more profiles to your account, so that you can easily switch between them when managing your Facebook and IG presence. Continue...
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TikTok Comes for Messaging Apps With the Addition of Group Chats
TikTok looks to be taking on popular messaging services like Meta’s WhatsApp and Apple’s Messages, as the company announced on Monday that it’s adding group chats to its platform. You can now create group chats with up to 32 people to chat and share content together....
X Launches Reply Sorting Options on Posts
After testing it out over the last few months, X has now rolled out its new reply sorting options for post reply stream, which will provide another way to focus your time and engagement in the app. Continue reading
TikTok Establishes New Deal with Amazon To Facilitate In-App Purchases
TikTok’s still trying to get people to buy more things in the app, this time via a new integration with Amazon that’ll enable TikTok users to make an Amazon purchase in-stream, without having to tap through to the Amazon app or website. Continue reading
Instagram Expands Carousels to 20 Frames
Instagram carousels are getting even bigger, with IG confirming that creators can now include up to 20 frames in a single carousel update. Continue reading
TikTok Partners with Warner Bros. to Become a Discovery Engine for TV and Movies
TikTok’s latest offering is capitalizing on the app’s ability to serve as a discovery engine for other media — something its users already take advantage of by sharing short clips of movies and TV shows. Continue reading
X Removes All Ads for Premium+ Subscribers
Just as Elon goes to battle against the broader ad industry, X is also looking to help users avoid ads entirely in the app, with those paying for X Premium+, its most expensive subscription package, now set to get a totally ad-free X experience. Continu reading
LinkedIn Will Now Enable Brands to Sponsor User-Generated Newsletters
After launching sponsored newsletters for company pages last month, LinkedIn is now expanding this to newsletters created by other users in the app, so brands can now put their branding on popular newsletters created by thought leaders in their niche. Continue...
Instagram Updates Metrics to Focus Creators on ‘Views’
Your Instagram metrics are changing, because IG wants you to re-focus on reach instead of the traditional followers and likes. Continue reading
Meta Removes Detailed Targeting Exclusions From Ad Campaigns
You may have missed this earlier in the year, so a quick reminder that Meta has now removed detailed targeting exclusions as an option for all new campaigns. Continue reading