Source: Social Media Today Meta’s holding true to its pledge to release ongoing updates to its new video editing app, with Edits today getting five more updates to assist in your creative efforts. Continue reading
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Instagram Launches First Official Use of Unlockable Reels
Source: Social Media Today After it was spotted in testing last month, Instagram has now launched its first official use of lockable Reels, which enable creators to share Reels that can only be viewed by those who have a code. Continue reading
Snapchat Announces AI-Powered Ad Updates, and Expanded Sponsored Snaps
Source: Social Media Today Snapchat has outlined a range of new ad options at NewFronts 2025, including AI-powered budget and bidding options, updates to Sponsored Snaps (its inbox ads), a new music promotion initiative, and more. Continue...
LinkedIn Launches AI-Powered Career Discovery Tools
Source: Social Media Today LinkedIn is rolling out a new, AI-powered job search process, which will enable users to describe their dream job in basic terms, which LinkedIn’s system will then be able to match to actual roles and opportunities. Continue...
TikTok Expands Ad Placement Options for ‘Pulse’ Campaigns
Source: Social Media Today TikTok has announced some major new exposure opportunities for brands, with updated sponsorship options that will provide more ways to tap into trending moments. Continue reading
LinkedIn Announces New Video Ad Options
Source: Social Media Today LinkedIn hosted its first-ever presentation at NewFronts yesterday, where it primarily focused on the growth of video in the app, and new offerings that it’s introduced to help brands tap into this to maximize their marketing efforts....
LinkedIn Updates Video Embeds With ‘Video Only’ Option
Source: Social Media Today LinkedIn’s rolled out some improvements to its post embedding process, which now enable you to embed video content in isolation, as opposed to having to attach the whole post on your website. Continue reading
Pinterest Rolls Out Enhanced Visual Search Features
Source: Social Media Today Pinterest is looking to enhance discovery in the app, by adding more options for visual search, which will make it easier for users to segment different elements of each Pin image to find related, or more personally relevant products....
Pinterest Officially Launches Tags on AI-Generated Content
Source: Social Media Today After testing them out over the past few months, Pinterest has now officially launched its new AI-generated content labels, as part of an expanded effort to address the influx of AI generated content in the app. Continue...
TikTok Will Enable Users to Divert Leads to Other Messaging Apps
Source: Social Media Today TikTok’s added a new goal for its Promote ads, which is its own version of Meta’s “Boost” option, with brands now able to optimize for DMs from potential customers via third-party messaging apps, and not just the TikTok inbox. ...