Source: Social Media Today Meta’s expanded its content copyright checking tool to the Reels composer on Facebook, as a means to help creators avoid potential restrictions on their content after publishing. Continue reading
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TikTok Provides an Overview of Its New Brand Consideration Ads
Source: Social Media Today TikTok recently launched its new Brand Consideration ads, which enable advertisers to target different audience sub-segments based on where people are in the purchase journey. Continue reading
Meta Is Rolling Out Threads DMs to All Users
Source: Social Media Today After launching an initial test of Threads DMs earlier this month, Meta has now announced a global expansion of the function, which will give all users their own Threads-specific inbox to engage in private chats. Continue...
Meta Announces New Messaging Ad Options
Source: Social Media Today Meta has announced some updated ad options, with a focus on messaging, and WhatsApp in particular, as it looks to provide more ways for brands to tap into emerging engagement behaviors. Continue reading
YouTube Provides More Tools To Help Grow Channel Audiences
Source: Social Media Today YouTube’s looking to provide channel managers with more tools to help grow their in-app communities, including updated audience engagement insights, and improved markers of interaction opportunities in-stream. Continue...
Instagram Now Lets You Share Spotify Songs with Sound to Stories
Source: Techcrunch Instagram announced Monday that it’s finally adding the ability for users to listen to previews of songs that they’ve shared from Spotify to Stories. Continue reading
X Will Soon Charge for Ads Based on the Size of Visuals
Source: Social Media Today After announcing that hashtags would be banned from all Promoted Posts on X last week, X owner Elon Musk also flagged another coming to change to X’s ad process, with bigger ads to soon cost more per placement. Continue...
TikTok is Testing its Own Version of Instagram’s ‘Broadcast Channels’
Source: Techcrunch TikTok is testing a new messaging tool called “bulletin boards,” the social network confirmed to TechCrunch on Friday. The feature lets brands and creators share public, one-to-many messages to their followers. Bulletin boards are pretty...
X Bans Hashtags in Promoted Posts
Source: Social Media Today X owner Elon Musk has announced that the platform is banning hashtags from ads, in order to improve the look and responsiveness of X’s promoted posts. Continue reading
LinkedIn Adds Video Covers for Articles and Newsletters
Source: Social Media Today LinkedIn’s rolling out a new option to make your articles stand out in-stream, which also aligns with its broader push on video content. Continue reading