After launching sponsored newsletters for company pages last month, LinkedIn is now expanding this to newsletters created by other users in the app, so brands can now put their branding on popular newsletters created by thought leaders in their niche.
LinkedIn Will Now Enable Brands to Sponsor User Posts that Link to a LinkedIn Event
Source: Social Media Today LinkedIn’s adding another element to its Thought Leader Ads, with businesses now also able to sponsor any member’s posts that include a link to a LinkedIn event. Continue reading