After experimenting with them over the past few years, YouTube has now expanded its pause screen ad placements to all advertisers, providing another way for brands to reach YouTube viewers.
YouTube Adds Lens Search Functionality to Shorts
Source: Social Media Today YouTube’s testing out a new option that will enable Shorts viewers to search whatever they can see in a Shorts clip, using Google’s Lens technology to scan Shorts videos for objects, people, language that can be translated, etc....