YouTube Adds Website Visits Goal for Promotions

Sep 9, 2024

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YouTube’s added another way to drive traffic to your site via paid promotions, with a new “Website Visits” goal that’s been added to its direct campaign options available within YouTube Studio.

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YouTube Adds Lens Search Functionality to Shorts

YouTube Adds Lens Search Functionality to Shorts

Source: Social Media Today   YouTube’s testing out a new option that will enable Shorts viewers to search whatever they can see in a Shorts clip, using Google’s Lens technology to scan Shorts videos for objects, people, language that can be translated, etc....

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