Are you ready to invest in professional marketing expertise?

I support:

  • Business leaders looking to demonstrate their thought leadership via a programme of engaging content on social media
  • Business owners who need an experienced marketer to help develop their marketing plans and guide ongoing activity
  • Corporate sales teams looking to learn and develop their social selling skills; building networks and learning to find new business opportunities online
  • Marketing directors, marketing managers and agency owners who require a fresh pair of eyes on a strategic project, or my specialism of social media expertise

We will work together to review your marketing plan (or write one if you don’t have it documented!) We’ll use some traditional marketing planning tools to understand your industry and your customers and ensure your marketing plan includes SMART objectives and processes to measure success.

A social media audit is a great way to determine if your current activity is hitting the mark, or if there are things you need to change in order to reach your business goals.

I will review your profile set-up, audit your social media activity and research your key competitors to determine what social media platforms you should prioritise, make recommendations for changes you could make to your profiles and content, and work with you to prepare a reporting format that will help you measure success and drive continuous improvements.

Social listening is the process of monitoring social media channels for mentions of your brand, competitors, product, and more.

I can help you understand what you might listen for, and set-up the tools and processes for you.

I can also offer a full-listening service that will send you alerts when opportunities are found on LinkedIn, Facebook, Instagram and/or Twitter.

If you would like help with your content marketing, from industry and competitor research to setting up content curation, and preparing your editorial calendar, let’s have a planning session.

Following the session, I’ll send a summary report, links to further resources and can provide additional services to create content if you need help to make it happen.

You can read about some of the marketing projects I have worked on, here.

Many clients retain my services after an initial project to review monthly reports, and to adapt activities as the world around us changes. I can be a critical friend, business confidante or gentle nag to get tasks done!