In this ebook you will find a step-by-step guide to writing a social media marketing plan.
- Introduction
- The one-page social media marketing plan
- Your target audience
- How to choose which social media platform/s to use
- Getting ready to do business via social media
- Key messages
- Social media content audit
- Hashtags
- Best times to post content on social media
- Calls to action
- Social media measurement
- Social media analytics
- Summary
- Next steps
- Putting your ideas into a social media calendar
- Content creation Vs curation (including how to set up Google Alerts and Feedly)
- Further resources