Learn how to create great content this summer
Everyone knows that ‘content is king’, a phrase coined by Microsoft’s Bill Gates back in 1996 when he rightly predicted that creating compelling online content would be key to success in the digital age.
Fast forward 22 years, content creation has never been more critical, with content marketing generating more than three times as many leads as outbound marketing while costing on average 62% less (source: Content Marketing Institute).
Content is important for all businesses – big, small, entrepreneurial, social enterprises – everyone who wants to grab their audience’s attention.
But content marketing is not easy!
Over the six weeks of summer I will provide a weekly source of information, inspiration and tasks to help you create a content marketing plan and streamlined process that works.
You can email me your homework for feedback, and ask me any questions.
I will personally guide you through creating some great content that will add value to your customers and get results for your business.