Three ways to get more followers on Twitter

Reading Time: 3 minutesWhile audience size isn’t everything, it does matter if you want your content to be shared online. Here’s three ways to get more followers on Twitter. 1) Tell people you are on Twitter! If you have a website, make sure you’ve got a link on there to your Twitter account. If you have a LinkedIn… Read more

What are hashtags and how to use them

Reading Time: 3 minutes  Hashtags might sound complicated, but they are actually really simple. You don’t need to apply for one, you just need to add the # symbol in front of a word or group of words. Hashtags were first used on Twitter, in 2007; now you can use them on most social media platforms. It’s the… Read more

Twitter lists

Reading Time: 3 minutes  What is a Twitter list? A list is essentially a curated feed of a limited number of accounts. They are a great way to make a newsfeed more manageable. Here’s a few examples of lists you could use: Competitors Clients Prospective clients Colleagues Go-to experts Journalists Industry bodies / professional associations Event attendees (most… Read more

Top Tip: Pin a Tweet

Reading Time: 2 minutes  Are you taking advantage of one of Twitter’s most powerful features – the pinned Tweet? If not, you could be losing out on valuable promotional opportunities. Pinning a tweet does more than just bump a post to the top of your profile; it saves a quality tweet from otherwise being lost in the fast-moving… Read more

Multiple Twitter Accounts – Do You Really Need Them?

Reading Time: 3 minutes    In training sessions or presentations, people often ask me whether it’s acceptable to have multiple accounts on a single social media platform. The answer is that it depends on the platform. Individuals should only have one Facebook profile and one LinkedIn profile (as per their terms and conditions). A business can have a… Read more