20 top LinkedIn tips

Reading Time: 1 minuteGuest blog for Marketing Donut   LinkedIn is the world’s largest professional network, with a mission to connect the world’s professionals to make them more productive and successful To get started with LinkedIn you need to set up both a personal profile and company page – but then what? Luan Wise explains what to do next. Make… Read more

4 key metrics every B2B marketer needs to know to track their LinkedIn success

Reading Time: 1 minute  Guest blog for B2B Marketing As the world’s largest professional network, with more than 560 million users in more than 200 countries and territories worldwide, there’s no doubt you need to have a presence on this platform. LinkedIn is the place to showcase your experience, skills, career achievements and knowledge. It’s the place to connect… Read more

LinkedIn Free Accounts and Premium Subscriptions

Reading Time: 2 minutes  ‘Do I need a paid for LinkedIn account?’ is one of the most frequently asked questions I receive during training sessions… so I thought it was about time to put down the answers in a blog! If you don’t have time to read on, the answer is No. There’s plenty you can do with… Read more

Do you know what information you are sharing with your LinkedIn network?

Reading Time: 3 minutes  Understanding the privacy and settings of your LinkedIn profile brings a new level of confidence to using the platform. Before making any updates to your LinkedIn profile make sure you have the ‘sharing profile edits’ setting switched off.  You don’t need to make your network aware of every change you’re making. Login to your… Read more

LinkedIn is Changing!

Reading Time: 8 minutes    In September 2016 LinkedIn announced new design changes for the desktop (read the release here) Although my personal LinkedIn profile hasn’t yet updated, I have accessed the account for one that has. Here are my initial observations of the changes… Home page The home page is much cleaner; top left you can see… Read more

How a LinkedIn post turned me into a CommsHero

Reading Time: 2 minutes  On a Monday morning, August 2014, I posted on LinkedIn: “Why social media shouldn’t replace face-to-face conversation”. It was clearly a subject that resonated – within hours the views passed 1,000 and it kept going (it has now had over 10,000 views). The link was being shared on Twitter and comments were appearing in… Read more