20 top LinkedIn tips

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Guest blog for Marketing Donut


LinkedIn is the world’s largest professional network, with a mission to connect the world’s professionals to make them more productive and successful

To get started with LinkedIn you need to set up both a personal profile and company page – but then what?

Luan Wise explains what to do next.

  1. Make sure you are presenting yourself in the best possible way – with a good profile photo, a strong headline, and all the key sections filled in.
  2. Personalise your URL, and include it on your business card, in your email signature and as a link from the ‘About’ information on your website.
  3. LinkedIn is not a place for pitching, so remove any bullet-pointed lists about your services and add rich media links that highlight your work instead. Video and documents can be added to the summary and experience sections of your profile.


Continue reading: https://www.marketingdonut.co.uk/social-media/linkedin/20-top-linkedin-tips